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Linguaphone Group to attend Franchise UAE 2012 to promote Master Franchises and Unit Franchises across MENA region

The Linguaphone Group, a UK-based global language training provider with over 100 years of experience in the language training market, is visiting Franchise UAE next week to promote MENA-wide Master and Unit Franchisee opportunities for their two English language training franchises – Pingu’s English and Direct English.

Speaking at Franchise UAE 2012, Sarah Cole, Head of Marketing with the Linguaphone Group will highlight the experience that the Group has developed in the Middle East over the last 12 years; working with companies and entrepreneurs alike, who are keen to capitalise on the lucrative language training market across the region.

The Group will promote Master Franchise opportunities in markets including Algeria, Iraq, Morocco, Oman, Qatar, Saudi Arabia and Tunisia. Unit Franchises for markets including UAE, Bahrain and Kuwait also exist.

Pingu’s English is the Linguaphone Group’s three-level children’s English language program based on the popular HIT Entertainment children’s character Pingu™. Already transforming the way young children learn English, the franchise already operates in over 20 countries worldwide including Thailand, Indonesia, Malaysia, Italy, Portugal and Cyprus. In the Gulf alone, Pingu’s English has recently launched in Abu Dhabi, with a launch following in Kuwait in the New Year.

Direct English is the Group’s English language training franchise for adults, helping thousands of people learn the vital international language of business and communication – English. Created in 1997, Direct English is considered to be one of the most effective English language training programs available and has already proved to be a huge success across Asia, Europe and particularly the Middle East.

For more information about franchise opportunities with the Linguaphone Group, visit Stand 45 at Franchise UAE 2012 or email opportunities@pingusenglish.com to arrange an appointment.

 

Ends
For all media enquiries please contact:
Sarah Cole, Head of Marketing, Linguaphone Group
Tel: +44 (0)7799 723 218 Email: sarah.cole@linguaphonegroup.com

 

Notes to editors
1. Franchise UAE will be held on the 4th and 5th of December at the Crowne Plaza in Dubai. Please visit www.franchiseuae.com for more information.

2. The Linguaphone Group is a global language training provider, operating under the internationally recognised Linguaphone, Direct English and Pingu’s English brand names. With over 109 years of experience, the Group has an extensive network of licensed partners across Asia, Europe, the Middle-East and Africa. The Group has also helped millions of people learn a new language through their wide-ranging portfolio of self-study products sold in over 60 countries. For more information on Linguaphone Group licensing opportunities worldwide, please  visit www.linguaphonegroup.com

3.  About HIT Entertainment. HIT Entertainment is one of the world’s leading children’s entertainment producers and rights owners. HIT Entertainment is a division of Fisher-Price. HIT’s portfolio includes properties, such as Thomas & Friends®Barney®Bob the Builder®Fireman Sam®Angelina Ballerina®Mike the Knight™ Pingu© and Rainbow Magic®. Launched in 1989, HIT’s lines of business span television and video production, content distribution, publishing, consumer products licensing, digital media, and live events and has operations in the UK, US, Canada, Hong Kong and Japan. For more information, visit www.hitentertainment.com. To download artwork, please visit www.hitnewsonline.com..

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Testimonials

Our students are very enthusiastic in studying at Pingu’s English. They always tell us how much fun and how much they learn here. Parents also keep saying how proud they are with the knowledge and improvements their children are making.

Willian Veloso Rocha

Pingu’s English Franchisee in State of São Paulo

Brazil is a huge Market and the preschool english education industry is growing very fast. All our franchisees are happy with the Pingu’s English methodology as well as the operational manuals Liguaphone offers to Unit Licensees. They feel very well assisted.

Ronaldo Vieira

Master Franchisee in State of Sao Paulo

I have being running my own school for 15 years. When I met Pingu’s English, it was love at first sight. Now I am offering the best English Course avaiable to my students and they are loving it as well as their parents. Thank you Pingu’s English!

Giedre Paula

Pingu’s English Franchisee in State of Mato Grosso do Sul

From our first training session in London 2009- from the academic side to customer service -we felt confident and well equipped with the necessary knowledge and skills to be successful Pingu’s English Master Licensees” At the moment, our services to all 23 networked schools across the country are effectively and efficiently backed by Pingu’s English.  No doubt that we see no limit to expand our business to cover 30,000+ schools in the near future!

Nipat Ungpakornkaew

Master Licence Thailand

Our Experience with Pingu’s English has been profitable and positive from the first year. We relied on their professionalism and heritage, their staff is always prompt to assist with the latest trends and ideas on the market. We were looking for a brand who can guarantee us quality and a solid method but at the same time would leave us the freedom and flexibility in order to succeed in our challenging and competitive market like the Italian one. We built Pingu’s English project in Italy by mixing their huge international experience in the English training with our knowledge of the Italian market. All this enabled us to do the right decision for our winning investment. Today we have over 40 Pingu’s English centres and thousands of happy children learning English

Daniele Arboit

Master Franchisee in Italy

We at the British Chamber of Commerce worked with Linguaphone Group to find them a new in-market partner for the Korean market. Throughout the engagement we had with Linguaphone Group, we found them to be passionate about education, supremely professional in their approach to business and both responsive and personable in their interactions with ourselves and Korean partners. Korean investors were attracted to the best-in-class program which Linguaphone Group offers, the strong reputation of the company and the heritage with which it is associated. These are qualities that resonate globally.

British Chamber Korea

 Sean Blakeley, BCCK CEO

Pingu’s English School is not just a school; it is as a second home for my kid. I like it when I see my kid growing and learning in a friendly and safe atmosphere. Most of all, I can see a lot of improvement in his English listening and speaking skills

Piyatida Tudteam

Student's Mother

We love Pingu’s English School because the school gives my son the opportunity to learn and develop different skills, especially English skills. He is excited every time to go to school and is always happy when he comes home.

Sapavoot Preedawipart

Student's Mother

Regarding the teaching method they use a figurative storytelling way of starting the lesson,  trying hard to involve the child and make the them curious about the situation. Tom is very happy to go to Pingu’s English because he perceives the School as a playful moment and not just as a learning moment while at the same time he is learning a new language

Veronica

Students Mother

Now she is studying at Pingu’s English School, my daughter only wants to talk to me in English and she is always singing the songs.

Cristiane Doimo

Students mother

I knew about Pingu’s English School through a friend. After research about the school, I decided to enroll my daughter and it was one of the best things I could do to her. She loves studying at Pingu’s English and she cannot wait to the day of the class. I also love Pingu's English School, because there she learns by playing and I can see her progress day by day.

Léia Rodrigues

Students mother

Abbas always tells me that Pingu's English is the most fun he has all day. I am very glad that this place makes him feel that way and noticeably develop his language skills too

Ali

Students Father

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